Barbara has been in the insurance industry for 18 years and is passionate to see insurance play a role in increasing financial resilience across the continent. She co-founded AB Entheos in 2014 and has grown it into a world-renowned insurance catalyst with projects across 12 African countries. AB Entheos has pioneered insurance for Human-Wildlife Conflict, covering over 8 million people in Kenya and Zambia through WILD Cover. The company has also developed ResilientME!, a financial literacy game that has been played by over 400,000 people across African countries.

Barbara is a Henry Arnold Fellow with the Mulago Foundation, receiving support to scale
and replicate AB Entheos’ Human-Wildlife Conflict Insurance solution across Africa. She
is also a member of the IUCN Human-Wildlife Conflict and Coexistence Specialist Group.

Barbara is an Oxford Graduate, graduating with a Postgraduate Degree in Global Business from the Said Business School in 2024. She has a Bachelor of Science degree in Actuarial Science from the University of Calgary in Canada, with minors in Statistics and Economics, and a Diploma in Actuarial Techniques. She serves on various boards, including Britam Insurance and St. Andrew’s School Turi.